Arguably one of the most stylish pop stars of the moment, the Weeknd’s sophomore collaboration with Swedish mega retailer H&M, officially called ‘H&M presents THE WEEKND COLLECTION‘, is set to launch tomorrow, September 28.
After a highly successful first run in H&M’s “Spring Icons” campaign early this year, Abel is back with an exclusive fall collection packed with fire pieces to fill out your fall wardrobe with this season.
The 18-piece collection focuses heavily on sweatshirts, hoodies, and outerwear pieces emblazoned with Abel’s widely recognized XO moniker as well as “Weeknd” branding throughout.
One of the standout pieces include a purple satin varsity jacket embroidered with a signature tiger/snake motif that’s also sprinkled throughout a few other pieces in the collection.
‘H&M presents THE WEEKND COLLECTION’ will launch worldwide at select H&M stores as well as online on September 28.